If you are like most people, you probably felt a mixture of frustration and amusement with the taste and feeling of achieving success.
You decided to launch a SaaS app called LeadQuizzes – the power of quizzes to generate leads and sales.
- Focus on a strong product
Product/market fit is the extent to which your product or service precisely meets the demands of your market. The sad truth is that market research is one of the most overlooked aspects of building a business, particularly after the initial startup phase. This is the step where you need to think about how to find your target audience by defining who they are, where they are hanging out and what you can give them in the widest sense.
What feedback are you getting? The information gathered from them will form the basis of your approach to fine-tuning your product.
Why is your product’s unique at selling points? Beyond your product or service’s key feature, what else are you offering and how do these additions solve secondary problems in your market? What is your angle? What differentiates you from your competition?
- Sales should be your first focus
70% of your time on sales and this advice runs counter to the way most people go about starting a business. You can hire employees, outsource and generally ramp up output in every area.
- Find the source of leads
It is fundamental that you find a profitable source of leads as early as possible. The most dependable and consistent way to generate wealth is to turn advertising into profit. You focus on a strategy that is under your control, such as pay-per-click advertising or cold contacting, you can overcome many of the problems associated with generating new customers. At LeadQuizzes you used Facebook ads to consistently generate leads.
- Develop sales funnel
Once you get leads coming in, you need to convert them into customers. One of the reasons that quizzes work so well is because they are intrinsically engaging and they can be used to provide personalized highly-relevant results, that then lead to a specific product offering.
The first thing you can do to make is offering a lower-priced product that makes it easy for someone to test you out and see what kind of results they can get. Adding in risk reversal by offering things like money-back guarantee and free shipping or bonus can also sweeten the deal and increase your conversions.
- Coordinating
Running a business is about coordinating lots of different interlocking parts.
- Cost-per-lead: Cost per lead is a leading indicator of your cost per acquisition and whether you will be profitable or not.
- Lead magnet conversion: How many people are handing over their contact details and becoming leads?
- Close rate: Your close rate refers to the number of leads that turn into paying customers.
LeadQuizzes is quiz and survey software built for marketers to increase their leads and learn about their audience.
Netmetech specialized as Business 2 Business and Business Developer and help companies build a predictable sales pipeline of 7-figure value within 3-6 months. Let us know How can we help you to grow your business – Book a Meeting
